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Monday, July 18, 2011

media stereotype-chean

what is media stereotype??
it means the media like TV,radio and other media that are inevitable, especially in the advertising, entertainment and news industries, which need as wide an audience as possible to quickly understand information. Stereotypes act like codes that give audiences a quick, common understanding of a person or group of people—usually relating to their class, ethnicity or race, gender, sexual orientation, social role or occupation.
*link-http://www.media-awareness.ca/english/issues/stereotyping/index.cfm *

not only in others country,instead our is also effected by media stereotype.For example,movies which related to races to our country,chinese movies almost all are about kung fu fighting,indian movies are mostly about singing and dancing in groups to attract females,malay movies are probably ghost related topic(local movies).But in realities are opposite from what the movies portray.In addition, not only the Tv,the magazine itself too especially in the advisement section-cosmetics,they always advertise that after using their products,guys will attracts by the beauty effect of the products.It reflects that girls just focus on beauty no others things but this is not the truth.There is a lot of "beautiful" females out there which are not their appearance but their inner beauty.In the front cover of certain magazines using well-known models with well-build body to advertise their magazines.Do u realise that mostly magazine have beautiful ladies and musculine-well build guys??well,for sure you always see it in every magazines'cover.
   
       I hope that the stereotype from media should be destroy,and newest generation should avoid and be more creative,step up away from media and walk out from their house and observe the world more detail rather then rely it too much.

1 comment:

  1. Yes media stereotype creates a phenomena where people tend to label beautiful girls and masculine boys as 'good people'. This indirectly drives the culture of materialism among youngsters.

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